Company Overview

Company Name: Hella Phat Vegan Inc.
Founding Date: August 9, 2019
Location: Walnut Creek, CA

Mission Statement: At Hella Phat Vegan, we're pioneering a tastier, healthier, and sustainable plant-based future with our unique, additive-free seasonings.

Key Goals & Values


- Redefine Vegan Cuisine: We aim to offer innovative, high-quality vegan products that make plant-based meals flavorful and enjoyable.

- Expand Reach: From starting at farmers' markets to now selling online, our goal is to make our unique seasonings available to a wider audience, including expanding into international markets.

- Promote Healthier Choices: By ensuring that our bouillons are free from preservatives, artificial additives, modified ingredients and unhealthy oils, we provide a healthier alternative to conventional bouillons.

- Educate & Inspire: We want to encourage more people to transition to a sustainable and health-conscious plant-based lifestyle.

- Continuous Innovation: With products like "No Beef Bouillon" on the horizon, it's evident that Hella Phat Vegan has a commitment to continuously developing new and exciting products for vegan consumers.

- Offering New Bulk Sizes: In response to customer demand, we'll soon be offering new bulk sizes of our popular seasonings to provide more convenience to our customers.


- Innovation: We're constantly pushing the boundaries of vegan cuisine, finding new ways to make plant-based meals taste just as good, if not better, than traditional meals.

- Quality: We are committed to using high-quality ingredients without the use of preservatives, artificial additives, or unhealthy oils.

- Sustainability: Our underlying focus is on promoting a lifestyle that's more sustainable for our planet by encouraging plant-based diets.

- Ethics & Compassion: At our core, there's an ethical stance against animal cruelty, we want to save as many animals as possible by providing an alternative to traditional pantry staples.

- Transparency: We list all ingredients on our label. We don't hide any of our ingredients, in fact, we're proud of our wholesome plant-based ingredients.

- Community Engagement: From starting at local farmers' markets to the present, we place a high value on connecting with the community and sharing the love for food. We've even sponsored a pot belly pig named Schnyder and a cow named Simon at animal sanctuaries.

- Passion: Born out of a genuine love for food and a personal transition to veganism, passion drives every product and decision.

Milestones & Achievements

At Hella Phat Vegan, we've achieved significant milestones and accomplishments that reflect our dedication to excellence and growth. We focus on the most recent and impactful achievements, both related to our Kickstarter campaign and our brand's journey:

- "Project We Love" by Kickstarter: Within hours of launching our Kickstarter campaign, we were honored to be recognized as a "Project We Love" by Kickstarter, a testament to the enthusiasm and support our project garnered.

- Funding Milestones: In just three days, our Kickstarter campaign reached an impressive 35% funded milestone, highlighting the strong backing and belief in our mission. By day six, we proudly achieved the halfway point, with 50% funding secured.

- Certifications for Economic Disadvantaged Business: As a company, we've earned certifications for being a small, economically disadvantaged business. This recognition reflects our struggle in the business world.

- K-Star Kosher Certification: We are thrilled to announce that our No Chick Bouillon has received K-Star Kosher certification, ensuring its accessibility to a broader range of consumers. We are actively working to obtain the same certification for No Beef Bouillon upon launch.

- Sales Growth: Over the past year, we've experienced remarkable sales growth, surpassing last year's sales by more than 250%. This growth demonstrates the increasing demand for our unique, additive-free seasonings in the market. Further confirming a beef flavor will do just well.

- Expansion and Marketing Team: We've expanded our team by welcoming an exceptional marketing and consulting firm. Their expertise and dedication have played a pivotal role in scaling our growth faster than ever before in such a short period of time.

These milestones and achievements underscore our brand's dedication to innovation, quality, resilience, and sustainability. We are excited to continue our journey and share these successes with our valued supporters and partners.

The Team

Sarah, Founder & Chief Flavor Developer

Sarah embarked on her vegan journey in 2017 alongside her partner, Sean, and has since become a vanguard in the vegan culinary space. Determined to challenge prevailing notions about vegan cuisine, she founded Hella Phat Vegan. Originally sharing her passion and discoveries through a blog, Sarah identified a gap in the market and filled it with her innovative, high-quality seasonings that authentically replicated traditional animal flavors. Today, her signature seasoning, No Chick Bouillon, has garnered acclaim from both vegans and non-vegans alike.

Sarah's early successes at local farmers' markets not only showcased her innate ability to resonate with the local community but also forged lasting relationships—people still email her to this day recounting their market encounters. A fervent advocate for sustainable and health-conscious living, Sarah's vision continually drives Hella Phat Vegan's mission to redefine classic pantry staples. Her dedication to quality, innovation, and ethical practices exemplifies her leadership as the CEO, guiding the brand towards a tastier, healthier, and more sustainable future.

Charity and Nonprofit Involvement

At Hella Phat Vegan, we are committed to making a positive impact on the world, and our dedication to social responsibility extends beyond our innovative culinary creations. We proudly support various charitable and nonprofit organizations that align with our values and mission.

Sponsoring Animal Sanctuary Residents

We've been sponsoring a pot belly pig at A Home For Hooves Animal Sanctuary since the early days of our business. In celebration of the launch of our Kickstarter campaign for "No Beef Bouillon" and our ongoing commitment to animal welfare, we have sponsored a cow at Charlie's Acres Animal Sanctuary. Our support for animal sanctuaries reflects our unwavering commitment to providing sanctuary and care for animals who deserve to live free from harm.



Hella Phat Vegan Launches Exciting Kickstarter Campaign for No Beef Bouillon: Redefining Vegan Cuisine with Flavorful Innovation

Walnut Creek, CA – October 3, 2023 – Hella Phat Vegan Inc., a leading innovator in the plant-based culinary space, is thrilled to announce the launch of its Kickstarter campaign for "No Beef Bouillon," a groundbreaking addition to their line of high-quality additive-free bouillons.

As the demand for delicious and sustainable vegan alternatives continues to surge, Hella Phat Vegan aims to revolutionize plant-based cuisine with the introduction of No Beef Bouillon. This innovative seasoning promises to deliver the rich, savory flavor of traditional beef bouillon without any animal-derived ingredients.

Key Campaign Highlights:

  • Project We Love: Within hours of launching, Hella Phat Vegan's Kickstarter campaign earned the prestigious "Project We Love" designation from Kickstarter, a testament to the project's innovation and community impact.
  • 35% Funded in 3 Days: In a remarkable testament to the brand's loyal following, the campaign reached an impressive 35% of its funding goal within just three days.
  • 50% Funded in 6 Days: Building on the initial momentum, Hella Phat Vegan's Kickstarter campaign hit the halfway mark in just six days, demonstrating strong support for their mission.
  • Certified Small Women Economically Disadvantaged Business: As a company, Hella Phat Vegan is proud to have received certifications recognizing them as a small women economically disadvantaged business, reaffirming their commitment to succeed in the business world.
  • K-Star Kosher Certification: Hella Phat Vegan has secured K-Star Kosher certification for their No Chick Bouillon and is actively working towards obtaining it for No Beef Bouillon, expanding their accessibility to a wider range of consumers.
  • Sales Growth: The company has experienced exponential growth, with sales soaring by over 250% compared to the previous year. This remarkable achievement reflects the growing demand for their unique seasonings.
  • Dedicated Marketing Team: Hella Phat Vegan's recent expansion includes the addition of a talented marketing team that is accelerating their growth, solidifying their position as a leader in the vegan culinary industry.

Hella Phat Vegan invites supporters and food enthusiasts to join their Kickstarter campaign and be a part of the plant-based culinary revolution. By pledging, backers not only secure exclusive rewards but also contribute to a more sustainable and flavorful future of vegan cuisine.

For more information about the Kickstarter campaign and to make a pledge, visit

About Hella Phat Vegan Inc.:
Hella Phat Vegan Inc. is a pioneering force in the plant-based culinary world, dedicated to making vegan cuisine tastier, healthier, and more sustainable. With a range of innovative, additive-free seasonings, Hella Phat Vegan is on a mission to redefine plant-based cuisine, one delicious flavor at a time.

For media inquiries, please contact:
Sarah Low
(925) 979-5018